Benefits à la carde
MasterChef Rewards Mastercard®

About MasterChef

Masterchef sets out to find the nation's best amateur cook.

No.1 rated show from the UK to Australia, France to Israel, Italy to the Middle East, and beyond, Masterchef is watched globally by over 250 million viewers and has transformed over 100 amateur chefs into professionals.

Soon available in Italy, Spain, Greece and Germany

Choose your menu

Easy, fast, and inexpensive to many great MasterChef benefits.
Your MasterChef fan upgrade incl. premium benefits.
The card with the most premium benefits and an even better points advantage.

Transaction messages carrying your brand contents

The XPAY Factor

99% of brands cannot capitalize on fully-fledged loyalty cards with payment functions due to insurmountable entry barriers.

White-Label Rewards Mastercard

XPAY is maximising and monetising reach for brands.
Whether large or small, our infrastructure is ready to build and scale customer loyalty for your brand.

costs to start

No upfront costs

time to launch

< 8 weeks
Full support and onboarding pre & post-launch. XPAY is responsible.

- No regulatory impact or burdens
- Seamless integration with your business model

Traditional way to issue branded Mastercards and reward programs

Only large enterprises, such as Airlines and Hotel chains, are able to leverege branded payment cards for customer loyalty.

costs to start

End-to-End costs

time to launch

12 - 24 months
Typically no support from involved third-parties. Brand is responsible.

- Heavy regulatory impact or burdens
- Complex setup of combining loyalty and payments

Wait no longer

Be part of the banking revolution